AI marketing specialist
Leo, your marketing colleague, who creates and measures
He writes expert articles, adds posts to social media, looks after your visibility in search and in AI, and reports the results back to you. In your brand voice and always under your control.
A digital colleague who looks after your content and visibility
Companies know they should publish regularly, be visible on social media and look after their online visibility. In practice there is rarely time for it, and hiring a marketing specialist is expensive.
Leo takes this work off your hands. He comes up with topics, writes an expert article for your website, turns it into social media posts and makes sure customers find you in search and in AI tools. You keep the final say, he does the work.
I want Leo on the teamWhy Leo
- Regular content with no extra work for you
- Writes in your brand voice
- Publishes across channels from one source
- Optimises for Google and for AI search engines
- Measures results and suggests next topics
- You approve what goes out
- Content lives on your website and belongs to you
Your whole content marketing in one place
From the idea, through writing and publishing, all the way to measuring results. What eats your time, Leo takes over.
Expert articles
Writes regular articles for your blog, practical and clear, on topics your customers care about.
Social media posts
Turns every article into posts for Facebook and LinkedIn that draw attention and bring visitors to your website.
Visibility
Makes sure people find you in search and in AI tools like ChatGPT or Perplexity. SEO and AI visibility.
Result reports
Regularly shows you how the content performs: traffic, what people search for and what worked. No guessing.
Topic suggestions
Based on what people actually search for and what is in demand, he suggests what to write next so it makes sense.
Consistent brand voice
Writes consistently in your company's tone. He learns it from your existing texts, so it sounds like you.
Content that works for you long term
Article on your website
A valuable article that lives on your site, builds trust and is found by search engines and AI. It belongs to you.
Posts on social media
Posts on Facebook and LinkedIn that introduce the topic and bring people to the article. Traffic flows to you.
You are the editor-in-chief, Leo is your team
Nothing goes out without your approval. You have full control and no extra work.
Drafts and writes
Leo comes up with a topic and prepares a finished article and posts, in your brand voice.
Sends for approval
The draft comes to you in one place. You approve, edit or discard it, in a single word.
Publishes
After your OK, Leo publishes it on your website and social media and takes care of the technical details.
Measures and reports
Regularly shows you the results and suggests what next. The loop closes.
Quality and control, not generic content
The internet is full of tools that churn out empty AI text. Leo is the opposite.
You approve
No post goes out without your confirmation. You are the one with the final word.
Your brand voice
Leo learns your tone from real texts. He writes concretely and human, not like a robot.
Content belongs to you
Articles live on your website. You build your own asset, not a presence in someone else's feed.
Facts, not filler
He writes only from your information. No made up numbers or empty phrases.
Natural language
Natural writing with the right forms and a tone that fits your audience.
Ties into AI visibility
The content Leo creates directly strengthens how AI search engines see and recommend you.
Leo isn't alone
Leo is part of a team of digital colleagues from Gusso. While the AI assistant looks after phone calls, emails and meetings, Leo looks after your content and visibility. Step by step you build a whole AI team, each colleague for their own job.
All productsWhat you might be wondering
No. Leo does the work and you simply approve what goes out. You keep the final control, while the routine is handled for you. If you want something different, just say so and he reworks it.
He draws on your services, on topics in your field and on what people actually search for. He does not repeat himself and suggests topics that make sense for your company. You can always set a topic yourself.
Leo learns your brand voice from your existing texts and stays concrete instead of using empty phrases. And since you approve every output, nothing that does not sound like you gets out.
The cadence is up to you, for example one article and posts every few days. We set it to fit your company, and you can change it any time.
He handles the website and Facebook directly, and we add LinkedIn and other channels as you need them. The foundation is always an article on your website, from which the social posts are made.
Add Leo to your team
Write to us or give us a call. After a short consultation we set up Leo's topics, brand voice and channels, and launch him for you.